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Case Study - SmartWiFi Restaurant

December 08, 2015

Case Studies

Challenge

A fragmented system was used to implement WiFi throughout a restaurant’s multiple locations. The current system was burdening their management with numerous technical support inquiries.

There was also no reporting available to understand how their customers were using the WiFi, how much bandwidth they were using and on what devices.

Opportunity

The restaurant group wanted a cohesive system for their restaurant locations which they could use to monitor WiFi activity and create click-through splash pages that link with social media platforms to capture email addresses and share targeted messages.

Results

The restaurant group chose a managed WiFi system and they were able to decrease technical support inquiries. The system also allowed them to leverage customer data to create targeted offers and change them dynamically throughout the week resulting in increased sales and revenue.

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